Calculate your social media engagement rate and compare against industry benchmarks for Instagram, TikTok, X, LinkedIn, YouTube, and Facebook.
Choose which social media platform you want to calculate engagement for.
Input your followers, likes, comments, shares, and saves.
See your engagement rate and how it compares to industry benchmarks.
Small adjustments here usually improve output quality and publishing speed.
Track engagement weekly for trend analysis
Micro-influencers (10K-100K) often have higher engagement rates
Comments and shares are weighted more heavily by algorithms
Consistent posting improves engagement over time
Video content typically drives higher engagement
Campane connects ideation, formatting, publishing, and analytics so the work you started here turns into a repeatable workflow instead of another disconnected tab.